Marketing POS Products – June 2021

Marketing POS Products – June 2021

Sika Everbuild


Having been hampered by the pandemic, Sika Everbuild is once again rolling out its popular roadshow to builders’ merchants across the UK — in Covid-safe fashion — to give tradespeople a chance to take a closer look at its expansive range of products and also offer product training to merchant counter staff to ensure they are fully equipped to give customers the best possible advice.

The company is now taking bookings from merchants who feel their customers could benefit from the product insights — and is allowing merchants to specify which products they would prefer to highlight, to fit with their key ranges.



Euro 2020 promo

With the delayed Euro 2020 tournament soon to kick off, Glow-worm’s summer promotion across a number of UK plumbing and heating merchants is offering three of its Club Energy installers the chance to win tickets to a Euros 2020 match.

In addition to being in with a chance to scoop the money-can’t-buy Euros tickets, other prizes up for grabs are all geared towards making sure installers can enjoy this summer’s football in style and include 10x Samsung HD 55” TVs, 50 x £50 JustEat vouchers, hundreds of packs of Glow-worm beer and Club Energy credits to spend on the catalogue.


Youngman Ladders

Freestyle Football Challenge

Youngman Ladders has teamed up with nine time world record holder and freestyle footballer, John Farnworth, and is inviting customers to demonstrate their freestyle football skills such as keepy uppys, a toe bounce or a crossover to impress a panel of judges and bag some fantastic prizes.

There are weekly prizes available for the best skills ranging from footballs and football boots to a complete football kit for your local grass roots or school team! All you have to do is upload your video demonstrating your freestyle football skills to the YoungmanGroup Facebook, Twitter or TikTok pages or email it to

And if you need some inspiration check out John Farnworth’s freestyle football skills via



Approved Partner Scheme

In order to support stockists as they welcome customers back into showrooms following months of restrictions and lockdown due to the pandemic, Abode has launched its Approved Partner Scheme.

Approved Partners will benefit from a free listing on the Retailer Locator page of the Abode Designs and Pronteau websites, helping to drive consumer leads directly to their showrooms. Also included is a free point of sale package, including a tap finishes booklet, Pronteau strut card, brand warranty cards, brand stickers and exclusive Abode Approved Partner window and door decal.

Composite Prime

Prime Design

Composite Prime has launched a free online platform to ‘virtually’ plan and design outdoor spaces. The business has invested £20,000 in the Prime Design software which allows homeowners to independently design their garden. It has also been created for landscaping professionals, Composite Prime stockists and installers to obtain a realistic, 3D-rendered view of their decking products, prior to installation.

Plans for the future of Prime Design includes a software upgrade which will allow users to upload images of their garden and create an accurate view of how a project will look once completed.



Fred Gardner, McAlpine Plumbing Products’ Technical Sales Manager and all-round product guru, is back with a new series of his #FredFriday videos. The first episode of Season Two focuses on the company’s adhesive and sealant, MACXSEAL whilst season One of #FredFriday is still available to view on McAlpine’s YouTube channel where Fred takes viewers through several McAlpine products including the Mactun, the Miniflex, Air Admittance Valve, the Inch and a half Waste Valve and the WC Connector.

This article can be found in the June 2021 issue of PBM.

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