NMBS’ Professional Points scheme is enjoying a new lease of life thanks to the launch of its all-new website. Fresh for 2020, the new site has been designed to be even easier to navigate while offering all the features and benefits NMBS members have come to expect from the initiative.
Professional Points is NMBS’ loyalty scheme, where merchant members receive a point for every £10 spent with participating suppliers. These can then be redeemed online for products such as electrical items, power tools, workwear and sporting equipment.
Participating suppliers include Makita, Spear & Jackson, Redring, iTP, Methven, Midland Lead and Reisser, with new suppliers joining the scheme all the time.
Around 800 of NMBS’ merchant members are already signed up to the scheme, but NMBS believes that more will be encouraged to do so thanks to the improved functionality of the redesigned eCommerce site.
Nicola Harley, NMBS Marketing Communications Manager, explained: “We’ve created an intuitive site that is easy to use and designed to offer the same simplicity and straightforward user journey as other eCommerce sites our members will be used to using. This will encourage more of our members to go online and redeem their points.”
The new site has been built on the Magento industry platform, which gives it additional recognisability for users who will already be used to using other sites based on the platform.
The loyalty scheme is open to all NMBS members, who can redeem points by going online logging into their Professional Points account. Once logged in, they can see their current points total and browse the products available to redeem their points against. If they don’t already have a Professional Points account, independent merchants can sign up online at www.professionalpoints.co.uk.
Many NMBS members have already redeemed their points for products, with items including the Makita B-30754 Ultra Mag 11 Piece it Set, as well as an Amazon Fire 7” 16Gb WiFi tablet and a 32Gb Apple iPod touch. Other popular products include notebook PCs, Apple Watches and Fitbits.
Features that have been introduced with this latest version of the site include improved search functionality and product categorisation, all introduced to make it easier for users to browse the products that are available and navigate quickly to the ones they are most interested in. Once the order has been placed, most are delivered to the merchant within five days.
Merchants are also able to view their previous orders online, and can manage their own login and password details.
The new site is responsive and has been optimised for use on mobile devices, tablets and desktop computers, so that merchants can use and access their accounts on the move, whenever and wherever they wish.
Nicola concluded: “Once our merchant members have signed up for a Professional Points account, they can receive points every time they place orders for products they were going to purchase anyway. It’s another way that NMBS is rewarding our independent merchants, bringing them even more added-value benefits alongside the core services that we provide for our members every day.”