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	<title>analytics Archives - Professional Builders Merchant</title>
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		<title>DART Tool Group outlines the importance of data and analytics in driving merchant sales</title>
		<link>https://professionalbuildersmerchant.co.uk/news/dart-tool-group-outlines-the-importance-of-data-and-analytics-to-drive-merchant-sales/</link>
		
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		<pubDate>Tue, 02 Sep 2025 07:30:50 +0000</pubDate>
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					<description><![CDATA[<p><img width="300" height="200" src="https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-300x200.jpg" class="attachment-medium size-medium wp-post-image" alt="Matthew Wilkin, Sales &amp; Marketing Director at DART Tool Group, explains how builders’ merchants are gaining ground by making smarter decisions." decoding="async" fetchpriority="high" srcset="https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-300x200.jpg 300w, https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-1024x683.jpg 1024w, https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-768x512.jpg 768w, https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-1536x1024.jpg 1536w, https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising-765x510.jpg 765w, https://professionalbuildersmerchant.co.uk/wp-content/uploads/2025/08/dart-tool-group-merchandising.jpg 1600w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<p>Matthew Wilkin, Sales &#038; Marketing Director at DART Tool Group, explains how builders’ merchants are gaining ground by making smarter decisions.</p>
<p>The post <a href="https://professionalbuildersmerchant.co.uk/news/dart-tool-group-outlines-the-importance-of-data-and-analytics-to-drive-merchant-sales/">DART Tool Group outlines the importance of data and analytics in driving merchant sales</a> appeared first on <a href="https://professionalbuildersmerchant.co.uk">Professional Builders Merchant</a>.</p>
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