Jewson has teamed up with ex-England international Dion Dublin to launch its summer ‘Back of the Net’ campaign, which will tap into the football fever sweeping the country.
The Jewson Back of the Net promotion will give trade professionals the chance to win £500,000 worth of prizes including holidays and giveaways from Greggs, Bet Fair, Hungry Horse pubs, Papa John’s Pizzas and sports nutrition company, PAS.
To enter, Jewson customers can collect their Back of the Net scratch card from any one of over 600 UK branches after making a purchase of two or more separate items in a single transaction.
Tony Munro, Marketing Services Director at Jewson, said: “We created Back of the Net to reward our customers during the season of sport. We recognise that customers have a strong love of football, and in a summer when England, Wales, Northern Ireland and the Republic of Ireland are all involved, it makes sense to tap into the excitement the tournament will inevitably generate.”
See below to watch the video of Dion:
