Bradfords Building Supplies has announced it will be joining forces again with Exeter Chiefs for the 2018-19 rugby season.
Following a successful match sponsorship in 2016-17 and shirt sponsorship last season, Bradfords will continue to build on the relationship with the current Premiership Champions.
Bradfords will also be carrying out an individual sponsorship of Chiefs’ star and England back Henry Slade. The deal this year will also see YPS, Bradfords’ Plumbing & Heating brand, also join the sponsorship agreement.
As well as featuring on the shirts, the Bradfords and YPS logos will be seen on match days on Sandy Park’s TV screens and signs around the ground. Bradfords will also be able to entertain some of its customers at Sandy Park as match day sponsors this coming season.
Paul Malloy, Bradfords’ Head of Marketing, said: “Partnering with the Chiefs for the third season in a row, a team at the absolute top of their game, makes us very proud and we are pleased to become part of a great success story. We both have a rich and deep South-West heritage and we also share the same core values: trust, longevity, family-friendliness and hard-work.”
Kai Horstmann, Corporate Account Manager for The Exeter Chiefs, added: “We are very excited to be working with Bradfords. We share the same passion for our roots and values and are looking forward to achieving great things together on the national stage.”