CKI launches “most expansive ‘Magnetic’ promotion ever”

CKI launches “most expansive ‘Magnetic’ promotion ever”

“Back by popular demand”, Carl Kammerling International (CKI) has launched the 2022 Magnetic promotion and incentives scheme.

Running until 23rd December 2022, Magnetic is offering 298 products on promotion across the C.K Tools, C.K Magma, C.K Classic, Avit and Kasp Security brands. This is 90 more products than last year, making it CKI’s most expansive Magnetic promotion to date.

Moreover, discounts of up to 65% are available as well as ten exclusive added value packs which provide additional items for free. A range of marketing assets will also be available to stockists, including brochures, 10 varieties of counter box, counter mats, leaflets, window stickers, posters, and digital flyers.

For the first time in its history, Magnetic is also offering a connected reward scheme with CKI’s Fusion promotion, which ran earlier in 2022 with vouchers / Free Of Charge stock accrued on Fusion to be combined with the rewards accrued on Magnetic and rewarded in February 2023.

The scheme offers a number of incentives for both independents and national chains, from free Love2Shop vouchers up to £1,000 in value, to free of charge stock, based on minimum qualifying orders. Free delivery is also being provided on all Magnetic orders.

Head of Marketing Paul Pugh said: “CKI understands the importance of having those opportunities for incremental profit – especially in the current economic climate. Magnetic is our way of supporting stockists and ensuring they can stock up cost-effectively through the perfect promotional mix of proven sellers, core items, full ranges and great value deals.”

For further information on the terms and conditions of Magnetic 2022, visit or call customer services on 01758 701070.

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