With the help of a number of well-known faces from across the construction industry, Geocel has launched the ecoSEAL Challenge. Part of a six-month campaign to encourage those in the trade to reduce their plastic waste, the company is offering tradespeople the chance to take up the challenge and try the ecoSEAL system for themselves, for free.
The relaunched ecoSEAL system is said to offer one of the simplest ways to make a positive environmental impact, with some of Geocel’s most popular products now available in foils. The foils are simply inserted into the recyclable ecoSEAL sleeve which will then fit into any standard gun. And when empty, the foils are eight times smaller than traditional cartridges, meaning less waste is sent to landfill and in turn disposal costs are reduced on larger projects.
For the latest campaign to promote the system, a number of trade influencers have already taken the challenge and documented their experiences, including Julian Perryman, Roger Bisby and Wayne De Wet.
Geocel is giving people in the trade the chance to try the system for themselves and pledge to reduce their plastic waste. Those that are interested will be sent an ecoSEAL product to try for free. Participants will be able to choose from Painters Mate, DOWSIL ecoSEAL 785+, DOWSIL ecoSEAL 796, DOWSIL ecoSEAL 799 or Geocel ecoSEAL THE WORKS PRO sealant and adhesive – and they will also receive an ecoSEAL sleeve, which can be used up to 75 times.
Recipients will be encouraged to film their own product review and post it to Geocel’s social media channels for their chance to win a £500 voucher. A new winner will be chosen every month.
Laura Hettenbach, Senior Trade Brands Campaign Manager at Geocel, said: “We’re excited to be working with a number of well-known faces to encourage the wider sector to do their bit to reduce plastic waste. With over 100 million plastic cartridges ending up in landfill every year, it is vital the construction industry works to become more sustainable.”
To see who has taken the ecoSEAL Challenge so far, please visit www.youtube.com/watch?v=shdUcKwTH_g
