Following its strategic partnership with Cairngorm Capital Partners in March 2021, PaintWell’s (then named Bromborough Paints) initial focus was on expanding its network of branches geographically and developing its e-commerce platform, resulting in eight new branches across the North West, Midlands and Yorkshire.
The acquisition of Hitchin-based Promain, described as the UK’s largest distributor of industrial paints and surface coatings, broadens the decorators’ merchant’s growth strategy further and extends the platform for PaintWell’s new industrial paints division for which Promain will form the cornerstone.
Stuart Slocombe, PaintWell’s Managing Director, said: “I am delighted to welcome everybody at Promain to PaintWell. The team is highly respected across the industry for its formidable technical and product knowledge, and great service. Culturally we share the same independent approach and service ethic, so this partnership provides an important springboard for our new industrial paint division and will broaden the range of products that we are able to offer our trade customers.”
The acquisition facilitates Promain’s owners’, Mark French and Carol Barry, retirement from the business. Mark said: “Carol and I hadn’t actively decided to retire but we were contacted by PaintWell, who outlined their plans and we quickly realised that this is the right moment to step back.
“We are delighted to have found the ideal custodian for Promain. PaintWell shares and respects the attributes that have made Promain so successful over the years – deep technical expertise, strong relationships and great service.
We have every confidence that our team and customers will be in good hand and that Promain will go from strength to strength.”