In a move designed to “give greater local support as demand for its insulation rises”, Rockwool has overhauled its merchant sales team.
The team restructure sees the creation of ten Area Sales Executive roles each with their own dedicated area of the UK and a “wider remit of support and end-to-end service.” Covering the Northern Region are Rakesh Bhopal, Lewis Smith, Mark Hancock and Rebecca Ellwood. The South-West of the UK is served by Nate Grant, Phil Notley, Richard Llewellyn and Sam Wilson, while the South-East is supported by Dom Mason and Chris Ludlow.
Merchants can find their local representative at rockwool.com/uk/merchants
Cameron Lee, National Sales Manager Merchants & DIY at Rockwool UK, said: “Rising energy costs and heightened consumer interest in cutting carbon emissions means demand for our stone wool insulation is up. To help merchants make the most of the growing market, we’ve revamped our team to make working with us as simple as possible and enable our on-the-ground team to provide every aspect of support merchants need.
“We’ve also invested in new vehicles and livery, as well as our HGVs, to raise further awareness of Rockwool brand as our people and products travel up and down the country.”
Alongside the changes to the merchant support team and its vehicle investment, the manufacturer has also expanded its Trade Range collection of easy-to-fit, non-combustible thermal and sound insulation with two new and improved thermal performance options. Powered by NyRock® technology, Thermal Cavity Insulation Slab 32 and Thermal Frame Slab 32 are said to offer up to 13% greater thermal performance (described as a 13% improvement in thermal conductivity versus traditional stone wool counterparts).
Further supporting demand for its insulation, the company also offers two-pallet minimum order quantity with short lead times from its UK-based manufacturing site in Bridgend, South Wales.
