Naylor names new National Sales Director

Naylor names new National Sales Director

Naylor has announced that Samantha Smith will be joining the business as its National Sales Director.

The announcement follows the appointment of two new Regional Sales Managers at the end of 2025 and is said to underline the manufacturer’s commitment to providing consistently high standards of customer service as the business continues to grow.

Samantha has more than 25 years of experience gained at Marshalls and, most recently, Keyline Civils Specialist where she spent nine years as National Sales Manager before being promoted to Regional Sales Director. She also brings a wealth of experience in strategic sales leadership and customer engagement.

In her new role, Samantha will head-up an extended sales and commercial team comprising of four Regional Sales Managers, a highways sector specialist and a Sales Manager for power. Naylor’s Commercial Manager and team will also report to Samantha.

Chris Ainger, Manager Director of Naylor, comments: “At Naylor, we are committed to providing the highest levels of customer service and support.  The recruitment of Samantha to head up our sales and commercial team represents an exciting step forward for Naylor as we gear up for the continued growth of our business.”

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