DueTrade launches affordable ‘Off The Shelf’ digital commerce platform for merchants

DueTrade launches affordable ‘Off The Shelf’ digital commerce platform for merchants

DueTrade says that builders’ merchants can now offer their customers an ‘Amazon-style’ sales experience following the launch of an affordable new app-building service said to make digital commerce accessible for businesses of all sizes.

Designed to help suppliers better connect with their customers, the customisable ‘Off The Shelf’ platform has been launched by DueTrade, a technology company helping B2B wholesale businesses to embrace digitalisation. The platform is intended to support those in the industry who want a more efficient way of trading with customers – without the hefty price tag associated with developing a bespoke app.

As latest research shows that 83% of B2B decision-makers prefer using self-service tools for reordering rather than talking to a sales representative, and 73% of B2B buyers want a B2C like experience, the new platform gives businesses the opportunity to improve their customer experience, increase revenue and give themselves the competitive advantage.

Henry Dewing, Founder and Director at DueTrade, said: “Digital commerce is rapidly becoming the preferred way for buyers to complete B2B purchases and customers are increasingly expecting a ‘consumer-style’ sales experience when buying from wholesalers. That said, developing a totally bespoke app can cost anywhere between £35,000 – £100,000, which makes it an impossible investment for many in the industry.

“We have launched our ‘Off The Shelf’ service to make sales apps accessible for businesses of all sizes. This white-label option costs a fraction of the price compared to a bespoke app, but still allows builders’ merchants the opportunity to put themselves in their customers’ back pockets.”

Henry added: “Companies that invest in this technology will have a competitive advantage in the marketplace by being able to transact faster, increase revenue and manage their portfolios online.”

Rather than processing sales manually, either in person, over the phone or via email, customers can place orders at the click of a button via the app. Ordering can be done at any time or day, with quick and easy payment. Buyers use secure profiles to save delivery and payment details for easy reordering and can view their order history, pending orders, favourites and the status of deliveries, for a totally seamless sales experience.

By fully integrating with existing sales, accounting and stock monitoring software, the platform saves valuable time and resources for both the end customer and merchant supplier sales teams.

For builders’ merchants, DueTrade says the app can help increase trade orders, enhance customer relationships and save time on inbound enquiries. Customers are updated in real-time with the latest offers and promotions, while the app can be customised with bespoke branding to strengthen brand awareness and ensure each app looks cutting edge.

For further information, visit www.duetrade.co.uk

DueTrade is a tech company helping wholesale and trading companies to embrace digitalisation, offering a customisable app that B2B companies can easily white label as their own by allowing them to engage with customers, offer 24/7 ordering, send promotions, simplify trading, and enhance relationships.

With the firm having its roots in the agricultural sector, its services have evolved and the app can be used by businesses in all industries, including breweries, wholesalers, builders’ merchants, grain traders, millers, food suppliers, coffee merchants, butchers and fishmongers.

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