In the seven years since LBS Builders’ Merchant Ltd started supplying Fibo panels, sales have really taken off, according to the merchant.
It’s proven so popular with customers the company no longer displays ‘ordinary’ tiles in its 10 ‘Middleton’ showrooms in south-west Wales. And while previously LBS supplied wall panels from different manufacturers, it now deals exclusively with Fibo.
Graham Tinley, LBS’ Kitchen and Bathroom Category Manager explains: “Fibo products have opened up a totally different market for us. We used to supply panels just for showers, but the Fibo range can be used for the whole bathroom. As a result, the average order value has increased five-fold.”
LBS supplies all five Fibo bathroom designs and holds over 2,000 panels in stock for same day delivery. The Marcato Tile range with its contemporary tile effect is said to be particularly popular with trade and domestic customers. Most recently, LBS completed an order for a development of 60 executive lodges at Bluestone Resorts.
Compared with traditional wall tiles Fibo panels are quicker and easier to install, according to the manufacturer. The inclusion of a more manageable size 600mm panel-width in the range means that projects can often be completed by one person.
The quality of construction is also a useful selling point. Graham adds: “The 7-layer plywood core is much better than the MDF core our previous suppliers used. We don’t get quality issues with the Fibo panels. And they are cost effective too. They’re maintenance free and come with a 15-year guarantee.”
Graham also appreciates Fibo’s marketing support: “We get sample boards for the showrooms, a pack for salesmen with samples and they also make a contribution towards the cost of our bespoke brochures.”
To learn more, visit: www.fibo.co.uk
