Bond It has “extended and enhanced” its sponsorship of the Huddersfield Giants Super League rugby team.
Following a recently signed agreement, the independent sealants, adhesives and building chemicals manufacturer – which is based close to Huddersfield in nearby Elland – has renewed its role as the Giants’ main sponsor for both the 2025 and 2026 seasons. The deal will once again see the Bond It logo appear in prime position across the front of players’ shirts as well as around the Giants’ home ground at The John Smith’s stadium.
The renewed partnership maintains a relationship between Bond It and the Giants spanning more than a decade. The business first became a sponsor of the team in 2012 with its logo featuring on the back of players’ shirts. It then became the teams’ main partner with its logo moving to the front. And for the last two years, Bond It has been an associate sponsor with its logo appearing on players’ sleeves.
David Moore, CEO of the Bond It group, said: “We are delighted to once again be the main sponsors of the Huddersfield Giants. Our relationship with the club is a valuable one which continues to deliver dividends on a number of different levels.
“Not only does it underscore our commitment to the local community, which is home to many of our staff and suppliers, but it also ensures good exposure for the Bond It brand. Live Super League matches are regularly amongst the top 10 most watched programmes in a week on Sky Sports with more than 250,000 viewers. That’s on top of the thousands of supporters at the turnstiles.”
David continued: “This exposure helps to maximise brand awareness and sales benefitting our business and those of our distributors and stockists.”
Brian Blacker, Commercial Manager at the Huddersfield Giants, added: “We’d like to thank Bond It for its longstanding and unwavering support. The latest sponsorship deal builds on a successful partnership and will play a vital part in the club’s continued prosperity and success.
“It will be great to have Bond It’s distinctive branding front and centre on our players’ shirts again and we look forward to showcasing the business to Super League’s large and growing, global audience.”
Main image shows (L to R):Huddersfield Giants’ Commercial Manager Brian Blacker; Bond It MD Dean Morgan and Huddersfield Giants’ Ashton Golding, Liam Sutcliffe and Matty English.
