PermaRoof boosts sales team with double appointment

PermaRoof boosts sales team with double appointment

PermaRoof – part of PermaGroup – has “continued its unstoppable growth” by securing two senior sales team hires.

Between them, Mick Coulson and Tracy Bray bring more than 50 years of combined experience to the sales team. Mick joins as Area Sales Manager covering Yorkshire and the Northeast, whilst Tracy has been appointed as ASM for the South Wales and Southwest regions.

Mick has spent the last six years as a Regional Sales Manager at Eurocell, and has sold a catalogue of more than 14,000 products throughout his 20-year career. On his new role, he said: “The ambition, ethos, and approach to ‘providing solutions over products’ that PermaRoof embodies particularly appealed to me – having worked in sales for many years and knowing how important strong brand values are in securing contracts.

“I am looking forward to getting stuck into the role and expanding my specialist knowledge of roofing products, particularly EPDM, as well as collaborating with the rest of the team.”

Tracy, meanwhile, started her career at 19 as an apprentice roof tiler and slater, and has since held numerous different roles within the construction industry over the course of 29 years before making the switch to sales. Tracy also works as a part time fire fighter, a passion and commitment that PermaRoof has accommodated via flexible working hours – a large draw for this role that Tracy said stood out to her.

She comments: “Throughout my career I’ve worked across all areas of the roofing sector. Having spent many years fitting the products myself as well as teaching roofing disciplines, product training and development, this experience has put me in a unique position, where I’ve seen both sides of the coin. It allows me to understand customers’ needs and concerns, and I think it comes across when I speak to them that I’ve dealt with these issues firsthand.

”I’m looking forward to joining the team and am ready to hit the ground running. PermaRoof as a business is highly respected within the industry, and I’m grateful to be a part of such a warm and welcoming team.”

These appointments come after Duncan Kirkwood was recently announced as PermaGroup’s new Managing Director with the aim of spearheading the company’s growth into new markets.

Holly Bramwell, who herself took over as Group Sales Manager at PermaGroup earlier this year, said: “Mick and Tracy are excellent additions to our sales team at PermaRoof. They bring vital knowledge and experience that can only be gained through decades of working in the industry, and we’re excited to have them on board.

“Both appointments are part of our ambitious expansion plans that will see our presence grow to a new and larger scale, and we’re keen to explore the opportunities and possibilities that this will bring both for us and our customers.”

For more information about PermaRoof, visit: www.permaroof.co.uk

To find out more about PermaGroup, please visit: www.permagroup.co.uk  


Operating from its head office in Derbyshire, PermaGroup originally began trading in 1999 as a felt roof company, before setting up PermaRoof UK – one of the largest importers and distributors of Firestone RubberCover and single ply EPDM rubber roofing systems (now sold under the Elevate brand).

Since then, the company has expanded into a growing group of brands all operating under the PermaGroup umbrella – including high-quality artificial grass via PermaLawn, maintenance-free metal fencing solution PermaFence, cost-effective steel-framed buildings through PermaRoom, and The Skylight Company.

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