MKM’s new website has been recognised at the global MACH Impact Awards, which highlight technology projects that utilise a MACH (microservices-based, API-first, Cloud native SaaS, Headless) strategy.
The independent builders’ merchant’s web revamp – carried out alongside Brave Bison Commerce, Vue Storefront, BigCommerce and Bloomreach – was named ‘Best B2B Project’ at this year’s event. Other category winners include household brands such as John Lewis, JustEat and the Very Group.
The company says that the results of its new website speak for themselves. Four weeks after launch, MKM witnessed a 42% increase in site traffic compared to the previous year, a 75% improvement in average page load speed, and a 77% boost in average time spent on the page.
It also experienced a 26% increase in total web orders and an 82% uptick in revenue. Furthermore, the company is also attracting new customers as a result, with new account creations growing from 700 per month to approximately 1,500 per month.
Andy Pickup – Digital & Marketing Director at MKM, said: “The launch of our new website has been a game changer for us as we continuously move to adapt to the needs of our customers. We pride ourselves on innovation and flexibility, which helps us support customers all across the UK, regardless of the size and scale of their requirements.
“This recognition is further confirmation that the project is a massive step in the right direction and represents an evolution in our digital offering.”
Ed Hornby, Managing Director at Brave Bison Commerce, added: “The MKM programme is a shining example of how great talent and great technology can combine with great ambition to deliver something truly ground-breaking and transformative.
“We are immensely proud that we delivered it on time with MKM and our partners, via multiple distributed teams from Bulgaria to Bali via Hull. This prestigious award cements that sentiment.”
