Polypipe Building Products
Polypipe Building Products has been giving away 40 prizes to merchants and their trade customers as part of its 40th anniversary celebrations. The company has been offering 40 Virgin Experience Day vouchers to customers who follow it on social media. After the lockdown, the vouchers can be exchanged for everything from stadium tours to paintballing days.
Simply follow Polypipe’s social media platforms to be in with a chance of winning vouchers valued from £25 to £250, with prizes announced on Fridays at 9am.
Point of sale boxes
PipeSnug has launched a new Point of Sale box designed to encourage more sales at the trade counter. The PoS box opens out to reveal six smaller boxes of 32mm and 42mm ‘Snugs, which can be removed and used separately if counter space is limited. If space allows, just remove the lids and the full box is there as a pick ‘n’ mix station for merchant customers.
Merchants can replenish stocks by ordering either replacement PoS boxes or the separate refill boxes in packs of five, making life easy.
Blanco UK has launched a set of three brochures for the residential market. The ‘à la Carte Collection 2020’ is an 80-page guide to the firm’s kitchen sink and tap pack ranges whilst the Dealer Inspiration Range 2020 is a 225-page priced catalogue split into sections such as stainless, stone composite, ceramic, taps, waste management, and indexes. The 96-page, unpriced ‘Inspiration and Highlights’ product guide, meanwhile, is specifically designed for designers and the end consumer.
Available as both print and downloadable versions, copies are free for stockists.
Rebrand from Acer
Due to the growing popularity of its ACER construction marking tools, the Royd Tool Group company says it has “become increasingly important to have a more relevant and less conflicting brand name” to ensure its smooth and continual growth. Accordingly, the new ‘TRACER’ brand has been introduced to take the place of the existing ACER name.
The rebrand officially launched on 6 April 2020 and is being supported by a four-month marketing campaign to ensure both existing and potential customers are made aware of the transition.
Bathrooms to Love brochure
PJH’s Spring/Summer ‘Bathrooms to Love Collection’ (Issue 16) featured some major enhancements to its RefleXion own-brand enclosure range. The 312-page consumer bathroom brochure includes new ranges within its wider furniture, brassware, shower enclosures, mirrors, bathroom lighting and accessory categories, whilst the brochure aims to inspire through its lifestyle photography, easy to use format and useful product information and advice.
The firm’s e-commerce site for stockists, the PJH Partners Portal, has also been updated with all new Bathrooms to Love products for convenient product browsing, online ordering and account management.